4 Ways to Improve your App's User Experience
At the moment, there are milions of mobile apps available on market. By just looking at the figure, you will understand that in very near future, mobile commerce will entirely overtake the desktop purchases.
It’s obvious that people are more inclined towards mobile usage, so if you want customers to spend more time with you on mobile, then work harder for making the mobile app much more user friendly and interesting.
There are small changes you can make to your app that can have a big impact on usability, and ultimately, improve engagement and satisfaction. Try these five tips to improve your app user experience and optimize performance.
Keep it Simple
People use mobiles in busy environments and it actually drives down their patience and concentration. Many people also get so irritated by the complexity of mobile apps that they just leave and uninstall without even giving a second thought.
Make it visually appealing
In your mobile app, showing too much content is a big turn off. Instead of text, use more and more images to make it more interactive. It will easily grab the attention of customers.
Login and registration must not be mandatory
Customers may get irritated with frequent popups for registration. Don’t make it mandatory.
Page loading time should be less
Make sure your app pages load quickly, may be in less than 10 seconds. Otherwise, due to heavy loading time, customers will leave and may be uninstall your mobile app.
Also opt for light weight design which means not only a simple style but also a well-bedded framework. Create a concise interface for providing user friendly experience.
You should create a mobile experience that will make your users want to try your app and visit it again. In order for you to accomplish this, you should start implementing best practices for your mobile application. You must think of user goals while designing the mobile app. You must test your mobile application as frequently as time allows you to. If you implement these points, then your mobile app will be more engaging and useful for your users.