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How to Get More and Better Reviews for Your App

The opinion of other customers or users is crucial in people’s purchasing decision. Whether it is reviewing a restaurant, a flower shop, an Uber driver or a movie, a good raiting and a large number of reviews will always increase growth for your business.

In the world of technology, with millions of apps in the app stores, reviews represent the best way to make your app more visible and to boost your exposure in the app store. Let’s see some ways of encouraging your customers to write reviews.

#1 Ask For It

The easiest way to get reviews from your customers is to ask them to do it. For example, you can use a plugin, available for iOS and Android, which will take about 2 minutes to drop into your app requesting users to review your app, after they used it a certain number of times, or after a set time period.

#2 Make It as Easy as Possible

Today, everybody is searching for the easiest way to do things. If you want to have reviews from customers, you need to make it as simple as you can. Users just need to tap the number of stars, to show you how satisfied or unsatisfied are about your app. Once they’ve done that, they’re asked if they want to write a detailed review. Since the user has already put in the effort to choose a rating, you’re more likely to get them to follow through with the next step.

#3 Don’t Get Annoying

The biggest mistake developers make is firing users with pop-ups every time they open the app. This can be really annoying for the users, especially if we are talking about a news application, where people come in to read articles, or a restaurant app, where people entry to order food.

#4 Read and React to Reviews

Clearly, you can’t improve your app’s reviews if you don’t look at the ones you already have. App reviews are full of valuable feedback, wow moments, feature requests and so much more. We all spend so much time trying to get this sort of information from people when it’s already right there waiting for us!

As we all can see, increasing the number of reviews for your app doesn’t seem that hard. The most important thing is to communicate with the users via their reviews. Getting more and better app reviews comes down to creating a great app users love. Creating great apps requires that you continually listen to your users and iterate.

If you think that you need a mobile app or just have an idea for a project you wish to discuss, please contact us. We would like to work together! 😊