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How to improve a mobile app first impression

The first impression of a mobile application must be truly memorable. But for this to be possible we need to work on its development. If your application is not making waves yet or if you want more from it, this article is for you. In the following we will explain some ways to improve the first impression of your mobile app.

The splash screen

The splash screen is the one that solves the waiting time problem until the application loads. It comes as a way to keep the user engaged during this time. However, for the user to remain it is necessary for the splash screen not to be visible for more than a few seconds. Users lose their patience quickly and this can make them give up opening the application. A plus would be to give your users a clear indication of how long they need to wait. At the same time, the recommendation is for it to have a simple but attractive design.

Pay attention to the design

The human mind is attracted to the colors and ambiance it perceives. Each color or color combination can convey a different state to the audience. That’s why we have to choose the colors for our application wisely. However, it is important for the design to have continuity, to be simple and easily recognizable. This will make the impact on the user more pronounced. Moreover, a plus would be for the design to be interactive. Such a design will keep the user engaged.

Great content 

In addition to the design comes a quality content. If you want quality content, you have to know very well who it is addressed to. So, in order to get good content, it must be in line with the needs, expectations and affinities of the target audience. If this happens then it will definitely be great, and combined with a good design it will take your application to the top of your audience preferences.

Reviews

Reviews are an element that adds credibility and value, which changes the vision of new potential users. When you see positive reviews, you are more likely to try the application, but also to start with a good opinion about it. If the user starts with a good opinion about your application, then it will be a great start. If the beginning is good, all you have to do is to continue in the same way.

All in all..

The importance of the first impression, even in the case of a mobile application, is undeniable. Even if the first impression that your application leaves is not a wonderful one, it can be improved. There are a lot of ways, it’s important for you to want it. An improvement is always welcome. Make your application one that users love!