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Let's take a look at the mobile industry and fitness businesses. Studies show that the usage of health and fitness mobile apps increased by 62% over a period of 6 months. That’s because people are attached to their phones, as evidenced by nearly everyone at the gym either having them strapped to their arm or leg.

Health and wellness are quickly becoming a top priority for many people, even more now when the world was hit by the COVID-19 pandemic. With this growing demand comes the inevitable growth in the number of gyms, trainers and related experts. And all of them are targeting health-conscious customers.

A business owner’s first instinct might be to have an amazing website built, where he can tell everything about his gym. Well, that is elementary! An even better idea is to develop a mobile application for your brand’s fans. Let’s see what mobile apps can do for your fitness business, and why should you have one developed.

#Appointments  

Mobile reservations make scheduling appointments easier than ever for busy gym members. App users can schedule a session with their personal trainer or an after-workout massage quickly with just a few touches. 

#One-Touch calling 

Those who are interested in the gym will never send emails to find out the schedule or the services offered. With the help of a mobile app, gym members will never have to search for this information. A mobile app offers multiple ways to contact you at the tap of a screen. 

#Offers 

Motivate your members to keep their workout routines using Coupons. For example, you set a target of check-ins. Once a customer gets them, you offer a promotion in the form of a free t-shirt, or a discount for the next month’s membership. Having a feature like this will keep clients engaged, by keeping them happy about being rewarded.

#Social Media Integration 

You can integrate all of your social platforms through the use of fitness mobile apps. You can encourage members to recommend your gym via Facebook or Instagram. This will increase your visibility and communication flow, all channels becoming easily available.

#Push Notifications 

One of the greatest benefits a mobile app brings to a gym is how easy it is to reach customers, once your app is on their phone. Send push notifications and reminders directly to their home screen about exclusive offers, personalized discounts or new services.

#Be Everywhere  

Technology has made it where businesses can’t operate beyond the walls. Why should your gym be the exception? With the help of a mobile app, you can stream your fitness classes and trainers can post videos offering exercises and nutrition tips, helping members who can't make it to a physical location.

There’s no fitness business that’s too big or small for a mobile app. Whether you’re a solo personal trainer, or if you own a gym and your goal is to increase memberships, improve client-satisfaction - a mobile application could be the #solution. Get in touch with us!