Mobile Application

How important is a mobile app for your business?

The answer is simple: Take a look at your smartphone’s or your tablet’s screen – every icon you can see there is a mobile app.

They come in all shapes and sizes, but one thing is certain: they are designed and customized according to the brand, values, specifics and interests of a business or an organization.

Recent surveys, conducted by a series of prestigious online publications, pointed out that the use of apps has increased to 86% of the total online activity of the average smartphone user. The reason behind this increase is that mobile apps are faster to load, they offer a more personalized experience and a closer connection, they are more interactive by offering direct contact and, last but not least, they can be used to perform complex functions based on natural hand gestures, like “tap”, “swipe”, “pinch” and more.

Of course, the success of an app is determined by the quality of the design, its functionality and ease of use, the information value it provides to the users, how well is it working both online and offline, and so on. That’s why, when you decide it’s time for your business to have a mobile app, you should contact an experienced developer like Zupría, in order to maximize the impact of your brand awareness, conversions and sales.

A mobile app is a very flexible software. In addition to offering your brand better visibility it can also be used:

to offer a new branding experience for your future users;
to better promote your products and services, according to the user’s preferences;
to increase retention of your customers and to generate better sales funnels;
to bring your business more customers and an increased conversion rate, which usually means more sales;
to offer better customer service.

Having your custom-made mobile app means that you will have a closer connection with its users and better knowledge of your customers’ profiles through an intuitive, friendly and easy to use interface.

A well designed mobile app will always load faster than a website, and there are a few decisive technical reasons for that. Mobile apps usually store the data they use on the mobile devices of the users, in comparison to websites that use servers instead. Also, mobile websites use JavaScript code, while the framework mobile apps use is almost five times faster, making them more responsive.

The higher loading rate as well as the virtually infinite ways you can customize it greatly increase the value of an app. It will bring your customers to your virtual doorstep with a single touch of the screen.

It is convenient and fast. If you add a good user experience (UX) process and a great user interface (UI), it becomes the best way to have a lot of happy customers.

The process:

We love to offer our customers premium development services for native and hybrid mobile apps, best suited to their needs and specifics. In order to do that we will offer professional consulting services, in order to identify which is the best type of mobile application for your business We will discuss and analyze your requirements, establish the adequate functionalities and graphics (UX/UI), create sketches for each stage of the app, develop the product, and, finally, test and publish the mobile app.

We encourage you to contact us for a personalized quote.